Thomas & Betts Canada Achieves Platinum Level in IDEA’s IDW Bands of Excellence
Thomas & Betts Canada has achieved the highest level available in IDEA’s Industry Data Warehouse (IDW) Bands of Excellence Program, which recognizes manufacturers that provide essential marketing support to distributors through the Industry Data Warehouse (IDW).
The highest level available, the Platinum Level indicates that 100% of Thomas & Betts Canada’s stock items in the IDW have been populated with the enriched product marketing content that electrical distributors need to fuel their websites and to market and sell their products in an increasingly electronic world. This content includes specification data, attributes, images and descriptions commonly referred to in the industry as SAID elements.
In addition to over 6,000+ stock items, data have also been loaded for more than 15,000 additional Thomas & Betts products. At this point in time, data for all of the company’s products appearing in its print catalogues are now accessible in the Industry Data Warehouse (IDW).
For more information, visit www.tnb.ca.
