Trusted by Canadian Distributors for 40 Years

Canadian distributors have trusted Magic Lite for dependable lighting that sells. Stock products built for performance, backed by fast shipping and a lineup designed to simplify selection and ordering. A proven partner for everyday jobs and standout projects—built to support your counter team and your customers.

Quality lighting. Fast shipping. Easy installation.

Your Trusted Source for Top-tier Lighting Solutions | Magic Lite


Latest Articles

  • Eric Liu Comes Home: A Customer-First Vision for LEDVANCE Canada

    Eric Liu Comes Home: A Customer-First Vision for LEDVANCE Canada

    Eric Liu’s path to leading LEDVANCE Canada doesn’t begin with lighting but with a Christmas Eve food delivery run in suburban Toronto. One evening, as he sat down for dinner with his family, a client from the Asian food distribution company he helped establish in Canada called in a panic: they were out of rice,… Read More…

  • The Hidden Risk in Canada’s Online Electrical Marketplace   

    The Hidden Risk in Canada’s Online Electrical Marketplace   

    April 9, 2026 By Electro-Federation Canada Online shopping has reshaped the way Canadians buy electrical products. From lighting and wiring devices to power supplies and consumer electronics, products are now just a click away. But convenience has introduced a growing and largely invisible risk: the proliferation of unapproved electrical products sold through online marketplaces.    Across the electrical industry, Read More…



Sponsored Content

New Titan Sports Lights from CSC LED

The Titan Series from CSC LED delivers

170 lm/W with an adaptable mounting ecosystem
designed for any project. From dedicated indoor

high bay mounts to remote driver mounts that
simplify complex installs, Titan is built to fit.

Whether your contractors are tackling sports fields

or harsh coastal sites requiring 1000+ hour salt
spray durability, Titan’s interchangeable optics and magnetic laser ensure total on-site precision.

Discover the Titan Series >


Q1 2026 Pulse of Lighting Market Survey Report

Survey Period January – March 2026

Executive Summary

The Q1 2026 Pulse of Lighting Market Survey reveals a lighting industry experiencing modest growth amidst cautious optimism. The survey captured insights from lighting industry professionals across three key market segments: Electrical and Lighting Distributors (37.04%), Lighting Manufacturers (35.19%), and Electrical Representatives/Agents (27.78%).

Read more


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Register for Free to the MEET SHOW

The Mechanical Electrical Electronic Technology (MEET) Show returns to the Moncton Coliseum Complex on May 6–7, 2026. As Atlantic Canada’s largest event for the mechanical, plumbing, electrical, lighting, DataCom, and automation sectors, MEET brings together 400+ exhibitors showcasing the latest innovations.

Join thousands of industry professionals to explore new products, attend informative sessions, and gain insights into what’s ahead for your sector.

Attend at no cost by pre‑registering online with complimentary code “CEW” at https://www.microspec.com/reg/MEET26/API/?code=CEW


Family, Factory, Future: Inside Liteline’s Second-Generation Leadership and Canadian Manufacturing Push

By John Kerr

Kerrwil had the opportunity to sit with Daniel Silverstein, Co‑President of Liteline, whose career at the company began on the shop floor as a junior fabricator building counter‑top displays a grounding that still shapes how he thinks about product, process, and people today.

Read more


Sponsored Content

Domino Networked Lighting Control System

Domino is SATCO’s advanced networked lighting control system engineered for modern commercial environments. Utilizing Bluetooth® mesh technology, it delivers seamless, wireless control without the need for gateways. Integrated sensors and intelligent components enable features like occupancy response, daylight harvesting, scheduling, and scene customization. Designed for simplicity and scalability, Domino provides centralized control, real-time insights, and energy optimization—creating a refined, efficient lighting experience that adapts effortlessly to the needs of any space.

Learn more



Changing Scene


Sponsored Content

Benchtop performance meets portable power

Why choose between wide labels and portability? Traditional printers either lack the width you need or the mobility you want. We engineered the i4311 to break that cycle — delivering 4″ wide labelling power, unplugged.

🔹 All-day power: Print up to 5,000 labels on a single charge with a removable battery that swaps out in seconds

🔹 Seamless connectivity: Design and print labels directly from a phone, tablet or PC, or integrate with your existing software

See the i4311 in action.


Intralec Welcomes Darryl Sinanan as New Inside Sales Representative

Intralec is pleased to announce the addition of Darryl Sinanan as its new Inside Sales Representative, bringing more than two decades of professional experience in learning and development, project management, and global team collaboration.

Darryl Sinanan joins Intralec with over 20 years of experience in Learning and Development, where he has built a reputation for designing impactful training programs and supporting organizational growth.

Read more


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Discover the award-winning Home Flex

Fast and reliable residential AC charging for any EV on the road, including Tesla. With adjustable amperage up to 50 amps, Wi-Fi connectivity and smart charging features through the ChargePoint app, it’s easy to install indoors or outdoors and fits seamlessly into any home set-up.

Learn more


Dixon Relocates Mississauga Branch to Better Serve Customers

Dixon proudly announces the relocation of its Mississauga branch to 6197 Kennedy Road, enhancing accessibility and customer convenience.

Strategically positioned along a busy corridor with excellent access to Highways 401, 410 and 403, the new 14,000-square-foot facility offers improved convenience for customers and partners. The branch features a modern storefront, an enhanced layout designed to better serve customers, and ample parking for staff and visitors.

Read more


Sponsored Content

IDEAL Electrical Building Stronger Connections

Whether it’s connecting wires or people, IDEAL Electrical is in the business of building stronger connections. IDEAL Connections fosters meaningful relationships with our customers and community, inspired by our founder’s long-standing company mission to create “IDEAL” relationships with the electrician community we’ve served for over 100 years.

Learn more about the lasting impact of IDEAL Connections.


Westburne Celebrates 100th Anniversary

LinkedIn post by Westburne, 2 days prior

This week, our branches from coast to coast came together to celebrate an incredible milestone, 100 years of Westburne.

From sharing cake and stories to taking a moment to reflect, Tuesday’s celebrations were a reminder that our success has always been built on teamwork. Across regions, roles and generations, it’s our people who have shaped our history and continue to move us forward every day.

Read more


Sponsored Content

Nexans TECK90 Cables 

Rugged and flexible cables making them versatile for a wide range of applications. Nexans TECK90 cables use low acid gas and low flame spread PVC jacket compounds to ensure maximum safety to personnel and equipment in the event of a fire. A “Low Smoke Zero Halogen” version is available upon request.

APPLICATIONS

Commercial and industrial projects
Exposed and concealed wiring in 90ºC dry or 90ºC wet locations and where exposed to the weather (-40ºC)
Ventilated, non-ventilated and ladder type cable trays
Vertical risers (with a ribbed inner jacket)
Direct earth burial and direct embedding in concrete, masonry or…

Learn More



Trending Articles

Canadian Electrical Wholesaler

Published twice monthly on the first and third Thursday of every month Canadian Electrical Wholesaler is the voice of the electrical channel in Canada. The editorial focus of CEW is a solid mix of features, news, articles and product information. Key aspects are peers and profiles and in-depth best management practices ensuring every issue is read from branch level right up to head offices. Simply put we provide the need to know business information including the latest trends, new market opportunities, sales techniques and operational analysis to distribution professionals written by those who live this business and published by Kerrwil founded in 1964 to serve the electrical industry in Canada.