IDEA Appoints Kevin Corcoran as New Vice President of Marketing & Sales

Kevin Corcoran

June 23, 2019

In this role, Corcoran’s responsibilities encompass sales team leadership and accelerating Industry Data Exchange Association (IDEA)’s revenue through sales and marketing strategy. Corcoran brings over 20 years of experience in technology sales, leadership, and business development to the position.

Prior to joining IDEA, Corcoran was the Senior Director of Industry Sales at 1WorldSync and Director of Sales & Channel Management for six years prior to that at LANSA Inc. He has held several other positions over the course of his career where he contributed to the growth of high-performance sales teams and led client retention initiatives.

“Kevin brings a wealth of experience and knowledge to our leadership team and we are looking forward to him driving our marketing and sales efforts to new heights,” says Paul Molitor, President & CEO of IDEA.

“This is an exciting time to join the IDEA team,” says Corcoran. “The organization and its solutions are positioned to address the industry’s demand for a single-source of authenticated product information with the ability to distribute this data to disparate destinations. Our mission will be one of continual innovation to meet our clients’ ever-changing and complex needs.”

IDEA is the official technology service provider and eBusiness standards body of the electrical industry. Since its founding by the partnership between National Association of Electrical Distributors (NAED) and National Electrical Manufacturers Association (NEMA) partnership in 1998, IDEA’s applications provide value to vertical markets such as industrial, retail, and consumer packaged goods. Every year, thousands of manufacturers and distributors find the most cost-effective methods through IDEA’s innovative products and processes. IDEA’s applications help connect the supply chain and make business processes efficient, easy and profitable while maintaining the highest standards of data quality. IDEA is headquartered in Arlington, VA;

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