Rittal Engages Canadian Customers to Win a Prestigious EFC Marketing Award for the Fifth Year
November 23, 2022
Electro-Federation Canada held their 12th Annual Future Forum with the theme ‘Innovation During Disruptive Times: Finding the Crossroads Between Talent and Technology’ recently. This popular electrical industry event was held virtually, and attracted a vast section of their membership to listen to a dynamic set of speakers and thought leaders who provided insight into the heartbeat of innovation, a refresh on technology and strategies to help understand the value of collaborative thinking to better serve customers. The annual Marketing Excellence Awards were also presented, and the winners will soon be EFC’s Marketing Awards program recognizes organizations that demonstrate marketing excellence and innovation within the Canadian electrical manufacturing and distribution industry. All entries are always reviewed and selected by an external panel of judges with expertise in each category, adding to the credibility of the awards.
Hence, it was with great honour that Rittal Limited, Canada, producer of electrical enclosures, climate control, power distribution & IT Infrastructure solutions and software, accepted a prestigious Electro-Federation Canada Marketing Excellence Award for the fifth year. This year’s award was for Event/Trade Show for the EPLAN-Rittal global virtual fair that was held in the first quarter of 2022. What’s more, Rittal also won an honorable mention for the Integrated Marketing Award category for the Four Seasons Climate Control campaign that highlights Rittal’s Blue e+ energy-saving climate control solutions throughout the year.
Said André Bousette, President, Rittal Limited, Canada, “Rittal Limited is honored that we have been recognized by Electro Federation Canada yet again. I am pleased that won for the Best Event/Trade Show Award, for our Rittal-EPLAN Virtual Fair, as our Marketing team came up with the idea of introducing a special Canadian session along with our customer, RidgeTech Automation, that attracted our Canadian audience to this global event. The honorable mention for our unique Four Seasons Climate Control Integrated Marketing Campaign was also appreciated, as this is the first year that we have replaced our annual Summer Promo with this year-long campaign to highlight the importance of our enclosure climate solutions all year round.”
Added Sandra Abuwalla, Marketing Lead, Rittal Limited, Canada, “Electro Federation Canada is the voice of the electrical industry in Canada, so winning this award will certainly enhance our brand awareness in the industry. We will ensure that we cascade this award in all our channels and celebrate this great honour with the team. We will not rest on our laurels but it’s on to the next unique campaign to get the word out there that Rittal means business in the Canadian electrical industry!”