Oct 23, 2020
This October, Electrozad brought their longstanding Oktoberfest event into the digital world.
Over two days, through a virtual platform, the company offered customers exclusive incentives and promotions from their top suppliers, facilitated informative product and training sessions, and hosted networking opportunities through live chat and video calls between Electrozad sales representatives, vendor partners and customers.
Thanks to the hard work and innovative ideas from their team, the company was able to successfully pivot their popular annual show to a virtual format to ensure the safety of all involved, while retaining the level of value that their customers have come to expect from an Electrozad event.
Oktoberfest saw a high registration response with great participation and engagement from customers and vendors.
“We’re thrilled at the results and feedback that we’ve seen from Oktoberfest, from customers and suppliers alike. The show was a great opportunity to showcase our e-commerce platform, and we look forward to adapting future events to support changing consumer behaviour.” – James Taylor, Vice President of Sales and Marketing.
Oktoberfest at a glance:
– Virtual Vendor Booths
Product and promotion highlights from our featured suppliers and the ability to connect in real-time.
– Live Training Sessions
Interactive, and integrated live stream sessions on topics from automation to purchasing through e-store.
Opportunities to engage with Electrozad staff our suppliers through real-time chat and video calling.
– Product Promotions
Exclusive promotions with direct links to our e-commerce website for live purchases.