Stelpro Appoints Director of Strategic Marketing
Stéphane Lettre has been named Stelpro’s Director of Strategic Marketing, reporting to the Vice-President of Sales and Marketing.
In his new position, Stéphane is mandated to lead, develop and implement key marketing initiatives to support Stelpro’s business objectives. Stéphane will work hand in hand with Richard Paquet to exploit the existing communication strengths of the department, as well as structure equally strong Go-to-Market and product lifecycle management processes for both Stelpro’s B2B and B2C channels in all markets it serves.
Upon acquiring a Bachelors of Business Administration degree in 1998 from the University of Sherbrooke, Stéphane went on to fulfill account and project management positions in the communications field. In 2009, Stéphane joined a Quebec-based manufacturer of electrical products, where he fulfilled both marketing and sales management positions.
Richard Paquet, who since arriving at Stelpro nearly five years ago now has played a leading role in creative rebranding, dynamic brand uniformity, and increased brand recognition, is now able to focus his efforts solely on communication strategies. As Associate Director of Marketing Communications, Richard will continue to lead the marketing communications team and will have the flexibility and availability to truly leverage his area of expertise.
