ECS Appoints G.W. Kirk Readings as Chief Revenue Officer

January 12, 2026

ECS Electrical Cable Supply (ECS) is pleased to announce the promotion of G.W. Kirk Readings to Chief Revenue Officer (CRO), effective immediately.

In this role, Kirk will lead and execute sales and marketing strategies across Canada, providing strategic leadership to ECS’s Sales and Marketing teams as the company continues to grow.

Kirk joined ECS in 2009 as an Internal Sales Representative in the Toronto branch and has spent the past 16 years progressing through multiple sales and sales leadership roles. Most recently, he served as National Utility Manager, where he delivered strong results and helped position ECS as a trusted partner in the utility sector. His deep understanding of ECS’s culture, customers, markets, and people reflects the company’s long-standing focus on developing leaders from within.

“We are very pleased to announce the promotion of G.W. Kirk Readings to the role of Chief Revenue Officer,” said Hossein Mohseni, Chief Operating Officer at ECS. “Over the past 16 years, Kirk has consistently earned increased responsibility through performance, leadership, and a strong understanding of our business. Uniting Sales and Marketing under experienced leadership is a key organizational step as we continue to build scale, consistency, and momentum across ECS. This promotion reflects both Kirk’s proven track record and our commitment to developing leaders from within as we position ECS for sustained growth over the next five years.”

In his new role, Kirk Readings will be responsible for aligning Sales and Marketing to deliver consistent strategy, performance, and world-class communication across the organization. This structure supports ECS’s focus on returning to its roots, specialty wire and cable expertise, strong project support, and immediate availability, while continuing the company’s legacy of Connecting People, Powering Success.

For more information, you visit the ECS website HERE.