Nedco/Rexel Atlantic Appoints Amelie Cyr-Lapointe Director of Marketing

September 16, 2022

By Adrian Trotman, P.Eng., Vice-President, Nedco & Rexel Atlantic

Nedco/Rexel Atlantic is pleased to announce the appointment of Ms. Amelie Cyr-Lapointe as Director of
Marketing effective September 1st, 2022.

In the role, she will provide leadership to the marketing departments as we execute various online/offline
marketing and communication strategies designed to increase our customer base and profitably grow our
market share. Amelie joins us from the Westburne banner where she was the National Marketing
Manager. Amelie joined Rexel Canada in 2015 and has progressed through different marketing roles
where she implemented programs around customer acquisition and retention.

Amelie holds a Bachelor’s Degree from the Université du Québec à Montréal and a Specialized Graduate
Diploma in Communication & Marketing from École des Hautes Études Commerciales (HEC), University of

Join me in in congratulating Amelie on her new role, welcoming her to the Nedco/Rexel Atlantic family. In
addition, providing your support to her success. We look forward to her contribution as we build out our
product and services offering.


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