Introducing Mike Smith as National Business Manager for Liteline

CEW-28-Liteline-MikeSmith-400.jpg

March 25, 2022

Liteline Corporation is pleased to announce the hiring of Mike Smith as the National Business Manager.

Reporting to Steve McMullen, Mike will be working alongside Liteline’s agent and factory direct sales team. Mike’s role will focus on driving sales by strengthening and building new customer relationships. In complimenting new product initiatives with aligned customer sales strategies, Mike’s experience and highly professional conduct will greatly benefit the interactions and growth with electrical contractors, distributors, and specifiers.

Prior to joining Liteline, Mike handled various sales roles with Ideal Supply on both the electrical and industrial side. His vision, a customer-first attitude, and second-to-none leadership skills adds great depth to Liteline’s customers, their sales team, and the agent network across Canada.

Join Liteline in welcoming Mike to the Liteline Team.

Visit HERE to learn more.

Related Articles


Changing Scene

  • Tariff-Free Automation Products in Canada from Electromate

    Tariff-Free Automation Products in Canada from Electromate

    Electromate understands how recent tariff policies have impacted the cost and availability of automation components across North America. That’s why Electromate has made it easier for Canadian manufacturers, OEMs, and system integrators to source tariff-free mechatronic and robotic automation components. Electromate is a Canadian-owned and operated company with representation and technical support across Canada. Its product portfolio… Read More…

  • Schneider Electric Canada Inaugurates a New Production Line in Brossard, Quebec

    Schneider Electric Canada Inaugurates a New Production Line in Brossard, Quebec

    Schneider Electric Canada recently announced the expansion of its facility in Brossard, Quebec. This strategic development includes the addition of a new production line dedicated to the local manufacturing of Schneider Electric’s advanced electrical equipment and power distribution devices—essential components for the electrification of buildings, hospitals, data centers, and infrastructure across Canada. This major milestone… Read More…


Peers & Profiles