TradeTech Solutions Joins ETIM North America


March 23, 2022

ETIM North America announced that TradeTech Solutions, a major software platform serving the business needs of electrical manufacturers, agents, and distributors, has joined ETIM North America as a service provider.

TradeTech’s service, the TTS Platform, can be called the electrical manufacturer’s reps ERP system! This all-in-one rep solution provides the 5 key business functions that reps need to effectively compete in today’s world – quotations, sales analysis, CRM, Total Order Entry, and marketing.

According to Matt Scarborough, TradeTech Solutions’ president, “Our goal is to help manufacturer reps do business seamlessly on behalf of their manufacturers. We want to take friction out of the administrative process of selling electrical material to, and through, the channel. As manufacturers adopt the ETIM standards TTS will be able to integrate the information into our platform, helping get the right information to the right people easily. It will also help with manufacturer digital transformation initiatives, product searches and more. NEMRA has been involved with ETIM North America since its inception and TTS, as a service provider to NEMRA, wants to be aligned with the needs of its customers.”

As a service provider member of ETIM NA, TradeTech Solutions can attend Product Expert Groups to share expertise but cannot vote on product standards. Scarborough commented “just like we’re trying to bring API connectivity between manufacturers and reps to improve customer service responsiveness, being able to facilitate ETIM product features will improve our industry.”

Mary Shaw, Executive Director of ETIM North America commented “TradeTech Solutions’ quickly understood ETIM NA’s vision to support the electrical industry ecosystem and to be an open platform that supports manufacturers, reps, distributors, contractors, engineers, and architects and conceived how they could help facilitate this by being a conduit to the independent manufacturer representative community. The involvement of service providers is integral to ensuring that the ETIM standards will be successful.”

To learn more about ETIM North America, its Product Expert Groups, and how manufacturers, distributors and service companies can participate, visit

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