Schneider Electric’s “Life Is On” Strategy: Helping Clients Realize the Promise of IoT
A new global brand strategy devised by Schneider Electric comes at a critical transition point for the industry, in which the business and societal landscape are being transformed by urbanization, digitization and industrialization. This strategy, Life Is On, is fueled by Schneider Electric’s Operational Intelligence approach to the Internet of Things (IoT). The approach will transform how people and organizations consume energy, better automate industrial processes, and increase the quality of business decisions, while improving their lives.
The Life Is On brand strategy will help show how the company is helping customers around the world take advantage of this fundamental shift, leveraging Schneider Electric’s expertise in the operational technology (OT) that controls our society’s most important processes and connecting it to the information technology (IT) that we rely on to simplify our lives and make better decisions. This approach, which Schneider Electric refers to as building operational intelligence, relies on optimized automation and control, advanced remote management, predictive maintenance, enabling managed services, advanced analytics and generation of actionable information to drive informed decision-making in our homes, manufacturing facilities, data centers, buildings and cities.
“The Internet of Things is reshaping business across industries in Canada, and our operational intelligence approach is helping our clients realize the promise of IoT today,” says Juan Macias, President, Schneider Electric Canada. “The pace of change is increasing, and connected products are making up an increasing part of our portfolio. Our customers are seeing the benefits of solutions that automate processes while also providing the intelligence to make better business decisions.”
“We build energy management and automation technologies that ensure Life Is On everywhere, for everyone and at every moment,” says Jean-Pascal Tricoire, Chairman and CEO, Schneider Electric. “We think access to energy is a fundamental right for everyone on our planet and we engineer solutions to make energy safe, reliable, efficient, sustainable and connected.
“We invest heavily in innovation, connecting our products and systems through the Internet of Things to our portfolio of software, making energy more distributed and connected. Our solutions serve the key markets of residential, buildings, data centre and networks, energy and infrastructure, and industry, globally. We are committed to helping our customers succeed in this new reality by transforming their businesses and organizations into more connected enterprises — with deep, real-time, operational intelligence.
Industry collaboration
To further support this vision for IoT-powered operational intelligence, Schneider Electric has been elected to the steering committee of the Industrial Internet Consortium (IIC). Through this appointment, Schneider Electric will take a more central role alongside thought leaders from AT&T, Cisco, General Electric, IBM and Intel in developing recommendations for industry specifications and developing frameworks to speed the adoption of industrial IoT technologies around the world.The IoT-enabled market is set to grow to US$10 trillion annually by 2025, according to McKinsey, through IoT’s ability to enable higher levels of collaboration, change the way goods are produced and influence the way we work.
Schneider Electric today has also entered into a collaboration with the Hong Kong University of Science and Technology-Massachusetts Institute of Technology (HKUST-MIT) Research Alliance Consortium to advance IoT solutions and adoption.
IoT technologies are fundamental to Schneider Electric’s focus areas as a way to further maximize efficiency and sustainability for customers. Through partnerships like the work with the Industrial Internet Consortium and HKUST-MIT, Schneider Electric is focused on developing new technologies and services that will drive intelligence, efficiency and connectivity to help customers meet these new and emerging challenges.
Other key elements of the Life Is On brand strategy include delivering new solutions and services that further Schneider Electric’s commitment to connectivity, sustainability, efficiency and reliability and safety. Find out more: http://www.schneider-electric.com/b2b/en/campaign/life-is-on/life-is-on.jsp.
