Canadian Electrical Wholesaler

Apr 8, 2021

Swati Vora-PatelBy Swati Vora-Patel

April has been a flagship month for new milestones: it has been one full year since many of us began working from home; Zoom and other such virtual platforms have been in play for a year to keep us connected – and the reliance on digital systems has heightened over the past year to populate the influx of online catalogues and eCommerce sites.

April also marks one year since I took over the reins of EFC’s Supply Chain Network to support the electrical industry’s digital transformation journey. Recently, EFC invited the Industry Data Exchange Association (IDEA) to share one-year milestones since the launch of IDEA Connector last April. IDEA Connector is a next-generation master data management platform that was specifically designed to support industry data standards, facilitate rapid information exchange between trading partners, and increase digital sales in the electrical, plumbing and HVAC channels. Today, over 70% of EFC distributor members use IDEA Connector to access their suppliers’ product information.

IDEA Connector is known to improve operational efficiencies and data transparency so businesses can share product information with channel partners and speed up decisions to respond to changing demands. As digital transformation continues to accelerate and the need for a broader range of accurate data heightens, IDEA has recently introduced the following upgrades to address product data limitations and data quality concerns:

1. Unlimited data imports — IDEA Connector now allows manufacturers to submit all SKUs and attributes at no additional charge. IDEA Connector houses 2.6 million SKUs from 230 manufacturers across 700 brands, feeding digital systems across electrical, plumbing and HVAC markets. In addition to the millions of SKUs currently in IDEA Connector, manufacturers can now also include technical drawings, multiple images (3D, thumbnails…), warranty information, videos, IMAP pricing, certifications (UL, Prop 65…), and multilingual content (French...).

2. Coming soon! Data integrity hub — IDEA Connector now features a 1:1 hub that serves as a direct line of communication between manufacturers and distributors to relay problems and issues with product information. The hub allows distributors to report product data issues quickly and easily to the source by reporting item-level data integrity concerns and prioritizing them with the manufacturer. Manufacturers receive real-time alerts so their team can instantly reply and are also provided with reporting and summary views of data concerns.

3. Future roadmap — IDEA will be implementing the following new measures in the months to come to improve data quality and data quantity within IDEA Connector:

• Developing a comprehensive reporting dashboard.

• Simplifying data loading, management and extraction by developing more ways to interface with IDEA Connector, including additional interface options, a manufacturer portal for automated loading, and Smart Template Technology for Excel file sheet aggregation and extraction.

• Increasing product content quantity by adding more enriched SKUs, attributes and data fields, allowing unlimited marketing collateral, and offering new in-depth data procurement services.

• Validating a proof of concept to harmonize product data in IDEA Connector for Global Standards compatibility.

No speed bumps ahead: accelerate your digital transformation journey

Explore how your business can access product data to populate your digital systems and better serve your customers, contact IDEA’s Client Solutions Team at This email address is being protected from spambots. You need JavaScript enabled to view it. or call 866-479-0484.

Also, stay informed on the latest digital innovation by joining EFC’s Supply Chain Network

and expand your business’ digital footprint in the electrical channel. Learn how at www.electrofed.com/supplychainnetwork

Swati Vora-Patel is VP, Marketing & Channel Development, Electro-Federation Canada.

Swati Vora-PatelBy Swati Vora-Patel

The electrical market is at the helm of innovation — from robotics and automation products that support advanced manufacturing to smart technology in homes and businesses, our industry leads innovation and competitiveness in Canada.

With advanced electrical and automation products shaping how we work, live and play, our industry is continually at the forefront of designing technologies that meet the needs of Canadians today.

 

 

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Merertu Mogga FrissaBy Merertu Mogga Frissa

Someone once asked me why we struggle with diversity and inclusion in Canada. My response was that we have never taken the time to discuss the value of both as a society. While Canada identifies itself as a multicultural country, the diverse make-up of the population itself is made to exist in a vacuum and outside of what multiculturalism seeks to achieve.

This oversight forces the discussion about racism to exist within the limits of communities impacted by it while completely removing it from conversations at social and institutional levels.

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Business Openings - March 2021In March 2021, the number of business openings increased by 1.6%, as public health restrictions were less restrictive in many provinces compared with earlier in the year. After rising steadily over the previous three months, the number of business closures edged down 0.7% in March. The number of active businesses in March was 1.3% below the level observed before the COVID-19 pandemic.

The decrease in business closures from February to March 2021 was relatively widespread across provinces and territories, with the exception of Yukon, Saskatchewan and British Columbia, where closures increased slightly.

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Catalyst For ChangeBy John Kerr

At this time of year my colleagues and I here at Kerrwil are in the final throes of producing Pathfinder, the annual benchmarking report we publish in collaboration with Electro-Federation Canada (EFC).

After reviewing the changes and the recent acquisitions and moves of the past year through the lens of COVID, I share below some notes on milestones of the past year. They provide context for what I see as a new direction the industry may be taking.

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David GordonBy David Gordon

As we transition from the pandemic many wonder about the future of sales, meaning, “What will the sales process (sales model) look like in the future,” and, essentially, “What is the role of / for outside salespeople?”

In reality, this question was asked pre-pandemic as management lamented that Sales wasn’t being as productive as they desired. Companies are always seeking to improve their processes, whether it is having salespeople better penetrate accounts, identify and call on new customers, use a different (new?) sales method...
 

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Changing Scene

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Stanpro (Standard Products Inc.) announced the start of its 60th anniversary celebrations. ...
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AD’s electrical team hosted the 2021 Virtual AD Spring Network Meeting April 21-22, welcoming over ...
Arkadiusz Turoczy has joined ECS Electrical Cable Supply Ltd. as the company’s ECS team as Regional ...
 

 

AD Spring Network Meeting  AD’s electrical team hosted the 2021 Virtual AD Spring Network Meeting April 21-22, welcoming over 300 member attendees from U.S., Canada and Mexico.

While the meeting itself took place over two days, AD hosted weekly strategic supplier webinars for several weeks leading up to the meeting, where AD members heard updates from supplier partners on market conditions, plans to win with AD and opportunities available in areas like training, unique products and AD program participation and engagement.

 

 

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Arkadiusz TuroczyArkadiusz Turoczy has joined ECS Electrical Cable Supply Ltd. as the company’s ECS team as Regional Manager of the Quebec region, reporting to Rick Vascotto, Executive Vice-President Sales, Eastern Canada.

Arkadiusz will be responsible for leading the sales organization in the Quebec region, working closely with Marie-Claude Marois and Rick Vascotto, to continue growing market share in the Quebec region and building business. Arkadiusz has industry experience working with Future Electronics as a sales manager and most recently as an international account manager. He will be located at his home office in Montreal.

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ABB RailWith passengers' safety, reliability and sustainability at the forefront, ABB delivered its traction power substation, the electrical heart of the Finch West LRT in northwest Toronto.

In collaboration with CYMI, a Grupo ACS company specializing in rail electrification systems, ABB successfully installed the traction power substation of the Finch West Light Rail Transit (LRT) project. After achieving this important milestone, ABB is on track to deliver the balance of the traction power substations that will ensure continued support for the new LRT line in 2023.

 

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EFCRegister today for this whole new virtual experience, featuring dynamic speakers, sought-after keynotes, concurrent learning tracks, expanded programming and more.

Learn from a dynamic group of speakers about change management strategies and execution, risk management and forecasting, and diversity and inclusion practices.

 

 

 

 

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Peers & Profiles

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Illumisoft Lighting is an innovative company headquartered in Ottawa that focuses on suspended ...
Electrimat is an independent Quebec-owned company that has specialized for 40 years in the ...
In July, Eaton announced that Vice President, Channel – Electrical Sector, Matt Cleary would be ...
Mission Technical Solutions is a recently established sales agency founded by industry veteran ...
Omid Nadi, Trade Marketing Manager with Ledvance, is a Ryerson University grad coming out of their ...

 

 

Brett NicholdsBy Blake Marchand

Illumisoft Lighting is an innovative company headquartered in Ottawa that focuses on suspended ceiling troffer LED fixtures that utilize optical film technology to achieve a high level of performance and efficiency.

Their flagship product is the EcoWing, which is available for new construction and fixture in fixture retrofits. Their primary application target is office buildings, hospitals, and dealerships. Recent projects include the Department of National Defense building in Ottawa, AMPED Sports Lab, Queensway Carleton Hospital, and Surgenor Automotive Group.

 

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Jeffrey MoyleBy Line Goyette

“The ongoing integration of Rexel Utility into our Canadian business platforms has underscored our responsibility as an organization to find creative solutions for today’s challenges, as well as to prepare for tomorrow’s opportunities.”

This quote from Jeffrey caught my attention. Vice President, Supplier & Digital Strategy at Rexel Canada Electrical Inc., Jeffrey has extensive experience in the industry and is a graduate of the University of Western Ontario with a Master’s in Business Administration, focusing on internarial leadership.

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