Canadian Electrical Wholesaler

Mar 10, 2021

SCCMarch 8 was International Women’s Day. This year’s theme #ChooseToChallenge encourages all of us to challenge gender bias and inequality.

The latest gender gap report from the World Economic Forum estimated that it will take 257 years for the world to achieve economic gender parity — that’s 10 generations of women who are yet to be paid as much as men. Societies pay a heavy price for gender inequality. It affects physical and mental health, safety, employment — all spheres of life.

The pandemic has thrown a spotlight on the intersection between standards and gender equality. Throughout the pandemic, we have seen the impact of standards that are not designed with women in mind. For example, protective equipment has historically been designed for the male shape. Consequently, there is evidence that women health care workers are at an increased risk of contracting COVID-19 because of ill-fitting personal protective equipment.

“Standards have a very important role to play in promoting gender equality. Voice recognition software, medical devices, snow-clearing policies, and many other seemingly benign technologies and policies can exhibit gender bias. This has implications. At SCC we are striving to establish a standardization system that is inclusive and equitable, regardless of gender.” — Chantal Guay, SCC CEO of the Standards Council of Canada. 

SCC’s research, captured in When One Size Does Not Protect All: Understanding Why Gender Matters for Standardization, shows that countries that are more involved in standardization experience fewer accidental male deaths but there are no effects on female deaths. Research shows that the risk of being injured or killed in a car accident is 73% higher for women because crash test dummies are based on male anthropometry. Understanding how standardization impacts women is essential to doing something about it.

What is SCC doing to improve gender equality?

SCC has been a leading voice internationally on the need to consider gender in standardization. SCC signed the UNECE Declaration for Gender Responsive Standards and Standards Development in 2019. We were one of the first national standards bodies to publish a strategy to improve gender equality in standardization. SCC’s gender strategy emphasizes

• increasing the participation of women on technical committees

• developing guidance on how to ensure standards are gender responsive

• researching the impact of gender on standardization

These three goals work hand in hand. Through our research, we’ve also measured the participation rates of men and women on technical committees at the International Organization for Standardization (ISO) and the International Electrotechnical Commission (IEC) representing Canada. We’ve seen the degree to which women are under-represented. Our latest data shows that, currently, only 24% of Canada’s international committee members are women, even though women make up almost half of Canada’s labour force.

The under representation of women on technical committees is reflected in the standards that are developed. SCC has also done a preliminary mapping of National Standards of Canada to the UN’s 17 Sustainable Development Goals; less than 2% of our national standards contribute to Sustainable Development Goal 5, the UN’s gender equality goal.

There is a lack of both awareness and data on the issue of gender and standardization, which impedes progress. By gathering data, SCC is able to identify gaps and demonstrate the impacts of gender on standardization.

To build the case for action, SCC has shared our findings in international forums including at a workshop at the World Trade Organization, as well as at a members session at ISO. We are also leading work at ISO and IEC as well as at the UNECE to develop guidance on how to ensure standards are gender responsive and participated in an International Workshop Agreement on Women-Owned Businesses.

Standards reflect the views and experiences of those that develop them. It is critical that the standards development environment represents everyone. Standards development is about bringing people together to build consensus and collaborate to tackle issues. Only when we have all groups contributing their own viewpoints – we have that diversity of thought and people are truly heard – can we expect things to get better. SCC also supports the work of ISO/IEC Joint Strategic Advisory Group (JSAG) on Gender responsive standards, which was established to help ISO and IEC committees ensure gender is considered in the standards development process.

Being part of the IEC community means having a lasting impact by advocating for gender equality in the development of standards. As we uncovered in our research, standards often fail to protect women. We have the power to change this. By having more women on IECs technical committees we can help ensure standards that affect our every day lives are developed with women in mind — Lynne Gibbens, Manager, International Standards Development — IEC, Standards Council of Canada

For information on participating in standards development, click here.

The 50-30 challenge

Nationally, SCC is leveraging the standardization system to improve equity, diversity, and inclusion through the Government of Canada’s 50-30 Challenge The 50-30 Challenge is an initiative to improve access for under-represented groups to corporate boards and senior management positions. Research shows that more diverse organizations tend to outperform their peers financially. They also develop more creative-fresh approaches and solutions.

Over 700 companies have signed up to participate in the Challenge. By participating, these organizations will receive access to programs and resources designed to assist companies in meeting their goals. Eventually, companies that achieve specific goals within this framework will be provided with incentives linked to government programs.
This is where standards come in.

The Government of Canada is looking to SCC to support the development of a guidance document establishing the key terms and definitions for measuring diversity and inclusion in the workplace.

The document will build on prevailing national and international knowledge and best practices to provide common language for organizations participating in the 50-30 Challenge. Eventually, this document will be used to develop Canadian standards for diversity in organizational leadership. For more information, please visit

This is an example of standardization advancing an issue of critical importance: diversity and inclusion.


Photo by Elyssa Fahndrich on Unsplash

Carolina GalloAmong the recipients of the 2021 Clean50 Awards announced last month is Carolina Gallo, Vice President Government and Institutional Relations Canada, for Hitachi ABB Power Grids Canada. CEW reached out to Gallo, about the experience. But first, a little about the Clean50 Awards.

These annual awards recognize Canadian leaders in sustainability for their contributions over the prior two years. Created by Delta Management, Canada’s leading sustainability, ESG and clean tech focused search firm, the awards recognize remarkable and inspiring leaders and try to connect these leaders in order to bridge those gaps...

Read More




RittalIt is April 1, 1961, when an international success story begins in a small weaving mill in central Hesse — the standardization of enclosures. Rudolf Loh founds the Rittal company and changes the industry with one idea. The standard enclosure is used in millions of product solutions in over 90% of all industries worldwide. Rittal is the innovation and world market leader for enclosure technology and IT infrastructure.

10,000 employees worldwide work on new innovations, industry solutions and business models. A small steel manufacturing company has become a global digital enterprise. 

Read More


David GordonBy David Gordon

Electrical distributors are at a unique moment in time where they have an opportunity to leverage technology to utilize the data it can unleash to accelerate profitability and sales cost-effectively.

Being in an information age is only beneficial if the information is utilized. Enhanced sales models, sales opportunities and servicing systems are combining to help differentiate distributors. Aside from a distribution divide being created by digital and supplier selection, analytics can either widen or tighten the divide.

Read More


GDP - January 2021Real gross domestic product (GDP) rose 0.7% in January, following 0.1% growth in December. This ninth consecutive monthly increase continued to offset the steepest drops on record in Canadian economic activity observed in March and April 2020. However, total economic activity was about 3% below the February level before the COVID-19 pandemic.

Both goods-producing (+1.5%) and services-producing (+0.4%) industries were up in January as the 20 industrial sectors were nearly evenly split between expansions and contractions.



Read More




Swati Vora-PatelBy Swati Vora-Patel

April has been a flagship month for new milestones: it has been one full year since many of us began working from home; Zoom and other such virtual platforms have been in play for a year to keep us connected – and the reliance on digital systems has heightened over the past year to populate the influx of online catalogues and eCommerce sites.

April also marks one year since I took over the reins of EFC’s Supply Chain Network to support the electrical industry’s digital transformation journey. 


Read More


Changing Scene

  • Prev
It is with great emotion that after 40 years of combined service and leadership of Ideal Supply, ...
Managing change requires a set of soft skills that enables you to harness a growth mindset and the ...
Liteline has announced they will be establishing a Western Canada Regional Office and Distribution ...
Ideal Supply is proud to announce that as of January 1, 2021 they have appointed a new Sales ...
Omni Cable located in Brampton, ON, is proud to announce it received IMARK’s 2020 Order of the ...
Introducing Eaton’s Pow-R-Line CS switchboard, the most compact, expandable, service entrance ...
OmniCable was recently honored as a recipient of a Belden Value Award (Americas - North America, ...
adorne® Furniture Power Centers are now available with USB Charging.      
Chief PAC526 Series Wall Boxes are now available through Wiremold. Contractors have been frequently ...
Mélanie Joly, Minister of Economic Development and Official Languages and Minister responsible ...


Wayne Long and Jim BenderIdeal Supply is proud to announce that as of January 1, 2021 they have appointed a new Sales Manager for both the Electrical and Industrial divisions.

Wayne Long (left) will serve as thier Electrical Division Sales Manager. Wayne spent 11 years with Ideal Supply in the early years of his career, and was with Benshaw Canada for 20 years in senior sales management roles in Canada and the USA before re-joining Ideal in 2017, as thier Industrial Division Sales Manager. Long is a seasoned executive and has a proven track record of building strong relationships with customers and suppliers, and as a coach to sales teams to grow businesses.


Read More


OmnicableOmni Cable located in Brampton, ON, is proud to announce it received IMARK’s 2020 Order of the Golden Maple Leaf Award in its first year eligible for the award.

The Order of the Golden Maple Leaf Award is an annual award that is presented to all IMARK suppliers who meet the set requirements, including supporting members and participating in IMARK Canada’s marketing programs.




Read More



POW-R-Line CS Switchboards by EatonThe Solution to Your Switchboard Needs Now and for the Future.

Introducing Eaton’s Pow-R-Line CS switchboard, the most compact, expandable, service entrance and distribution solution in Canada. This versatile design allows for top or bottom service entrance cables, and expansion sections to the main structure to suit any design requirement.

Eaton’s Pow-R-Line CS switchboard provides a space-saving design advantage with a smaller footprint than any comparable switchboard in the market.


Read More


LitelineLiteline has announced they will be establishing a Western Canada Regional Office and Distribution Center. Currently under construction in Langley, British Columbia, the new facility will service British Columbia to Saskatchewan in Canada, as well as the Pacific Northwest and California in the United States.

"As we lightly refer to the facility as “BC/DC”, the new operation will relieve some load for our 160,000 sq ft HQ in Richmond Hill, Ontario, and our other distribution points in Montreal, QC, and Dallas, TX," said the company via press release. 



Read More


Eaton AR AppAdd or remove switchboard structures according to your construction needs, such as the main incoming with or without Canadian metering requirements, distribution loads, and submain sections. Verify your assembly footprint with thermal magnetic devices such as breakers and fusible switches (with or without meter sockets). Check for clearances and cable landing locations.

No need to guess what configuration will best suit your needs or wonder how the Pow-R-Line CS switchboard will fit in your location.



Read More


Peers & Profiles

  • Prev
“The ongoing integration of Rexel Utility into our Canadian business platforms has underscored our ...
Marcos Simard was recently appointed Managing Director of WESCO and Anixter EES Montréal ...
As of February 2021, Martin Stephenson is the new President and CEO of Signify Canada. Given that ...
This past December Jennifer Green was honoured with Canada’s Most Powerful Women Top 100 Award for ...
Rob Dewar is President of AD Canada as of this past January, when AD announced it had made the ...
Electrimat is an independent Quebec-owned company that has specialized for 40 years in the ...
In July, Eaton announced that Vice President, Channel – Electrical Sector, Matt Cleary would be ...
Mission Technical Solutions is a recently established sales agency founded by industry veteran ...
Omid Nadi, Trade Marketing Manager with Ledvance, is a Ryerson University grad coming out of their ...


Marcos SimardBy Line Goyette

Marcos Simard was recently appointed Managing Director of WESCO and Anixter EES Montréal (Electrical & Electronic Solutions). This young manager, a graduate of the University of Quebec in Trois-Rivières with a degree in business administration and holder of a post-graduate degree from Laval University in Information Technology Management, does not seem destined for a career without unexpected shifts.

Marcos has been with WESCO since 2015. We remember that in 2020, WESCO proposed a merger with Anixter...

Read More


Copper $US Dollar price per pound

Kerrwil Publications Great Place to Work. Certified December 2019 - December 2020

538 Elizabeth Street, Midland,Ontario, Canada L4R2A3 +1 705 527 7666
©2021 All rights reserved

Use of this Site constitutes acceptance of our Privacy Policy (effective 1.1.2016)
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Kerrwil