Canadian Electrical Wholesaler

 Southwire SimpakSouthwire Canada has won the Electro-Federation Canada Innovation Award at this year’s  Mechanical, Electrical, Electronic and Technology (MEET) trade show. 

Southwire won the award for  Innovation Award from Electro-Federation Canada (EFC) for their SIMpull CoilPAK Payoff. “The SIMpull CoilPAK Payoff eliminates the need for heavy, cumbersome spools,” the company explained. “Instead NoLube SIMpull T90 circuit sized wire is contained in a sturdy, yet lightweight package. The molded handle makes it easy to carry allowing for increased versatility on the job site. When pulling wire from the package, it can lay flat or be stacked directly on the floor for a completely tangle-free pull.” 

“We’re honoured that leaders in our industry have recognized this innovation and presented us with this prestigious award,” said Ryan Gencarelli, marketing coordinator for Southwire Canada.

This is the second time Southwire has won the EFC Innovation Award. They first received the honour in 2012 for the Max Punch Pro.

Digital Twin MarketA recent Markets & Markets report estimates the Digital Twin market will grow from US$3.8 billion in 2019, to US$35.8 billion per year by 2025, at a CAGR of 45.4%. Digital Twin software is already revolutionizing industries such as healthcare, architecture, aerospace, defence, and automotive and transportation.

Furthermore, the global smart infrastructure market, which includes the Digital Twin sector, is expected to thrive at a considerable CAGR between 2020 and 2025 as demand for the smart infrastructure has been a booming year on year, reports Market Research Explore - details. 

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David GordonBy David Gordon

COVID-19 has heightened the benefit of, and interest in, eCommerce for electrical distributors. Our second and third COVID-19 Electrical Market Sentiment Reports have shown that those with an eCommerce offering have seen online sales increases. Further, from conversations with distributors, their site activity increased. The benefit is that these companies had lower sales declines (and some increases), and were able to better serve their customers.

A further benefit is that their remote workforce had access to an online resource, other than manufacturers, for quick, easy, product research.

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Changing Scene

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Anju UddinBy Blake Marchand

Sonepar is excited to introduce Anju Uddin as the new Marketing Manager for their Ontario Region! Anju has more than 15 years of experience as a marketing expert, which includes running an independent agency working with a multitude of businesses in various industries and geographies from around the globe. 

With a passion for reinvention and finding success through a commitment to education and innovation, Anju has utilized her exceptional creativity and business acumen to engineer seamless brand experiences...

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