Canadian Electrical Wholesaler

 EVlinkSchneider Electric and ChargePoint have announced a collaboration to unveil Schneider Electric’s new EVlink cloud connected charging stations with the ChargePoint network. This new offer includes hardware, software, ChargePoint connectivity and advanced services such as installation, deployment planning, project management and ongoing maintenance.

“Schneider Electric is committed to delivering a comprehensive offer of residential and commercial EV chargers and services,” says Mike Calise, Director, Electric Vehicles, Schneider Electric. “By partnering with ChargePoint, a world-class leading EV charging network provider, we are giving Fortune 1000, SMB customers and EV drivers access to the broadest range of comprehensive EV charging solutions supporting North American EV infrastructure mass-scale expansion goals.”

Key features of Schneider Electric’s new EVlink cloud connected charging station include benefits for the EV driver and station owner:

• access to the world’s largest network of independently-owned charging stations via collaboration with ChargePoint

• Cloud connected capabilities: robust data reporting can be used to analyze driver usage patterns by time intervals, station attributes or energy usage. In addition, station usage can be tracked, as well as energy consumption, prevented GHG emissions, average turnover, and session duration, among other attributes. Built in demand-response allows owners to monitor and manage energy load, and adjust power flow in 1% increments by station or region.

• consumer-friendly design, display and high-quality reception. The large LCD screen displays charging instructions, status and usage fees

 •location-based driver services and integrated billing: access to the free ChargePoint mobile app via iPhone, Android and Blackberry devices provides an easy way to locate stations, get turn-by-turn directions, view availability and make station reservations. Automated billing and transaction payment processing is available using a ChargePoint card or credit card. 

• additional services, such as EV readiness planning, geocentric adoption rate growth analysis, local and nationwide site auditing, and project installation and commissioning services. Advanced tiered services are also available. 

• standards compliance: UL listed and SAE J1772 compliance ensures compatibility with any electric vehicle entering the market today.

The Schneider Electric EVlink cloud connected charging stations will be available through Schneider Electric, its distributors and network of contractors. 

 

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 Young Leaders: Taylor Gerrie

Taylor GerrieOn a regular basis, our publications profile members of our industry through their responses to a Q&A. It’s a way of recognizing industry movers and shakers, and helping our readers get to know them better. 

Recently we launched an initiative with Electro-Federation Canada's Young Professionals Network to include profiles of up-and-coming leaders. We provided the list of questions below to Taylor Gerrie, Automation Account Specialist at Gerrie Electric Wholesale Ltd. in Burlington, Ontario. Here are Taylor’s responses.

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Katrina OlsonBy Katrina Olson

As a marketing consultant for electrical distributors, manufacturers, and associations and a marketing competition judge, I’m often asked to comment or speak on a number of marketing topics. Sometimes, I’m asked very specific questions I wish I could more accurately answer. For example, on the topic of social media, I’ve been asked, “What platforms are most distributors using? How often do they post on those platforms? How well is social media working for them? Which platforms are most effective?”

I share my general impressions, but I’d rather be able to share some hard data. I read. I research. And while it’s easy to find “big picture” research about social media, finding current information specific to electrical distribution is nearly (if not totally) impossible.

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CEW 3 Perspective 400

We often learn how to look forward by first looking back, or at the very least we realize that despite our best efforts we have not truly advanced quite so much as we had thought. Sure, technology is rapidly advancing. That’s beyond question. But what about our approach to selling it? Have we changed that much in the last 20, 40, 60 years? Inevitably there have been advances and changes in marketing, the Internet causing the biggest shift, but many of the concerns and directives that have driven the distribution and marketing of industrial electrical products remain, or at least planted the roots of the concerns of manufacturers and distributors today. 

To gain perspective of the perceptions and directions of electrical product distribution in 1960, we turn to Edwin H. Lewis. In 1960 Lewis published “The Distribution of Industrial Electrical Products” in the Journal of Marketing.

To fully define electrical product distribution in 1960, Lewis broke his study into several categories. We will follow his direction and provide his insights on the industry in each of the categories he identified.

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