Canadian Electrical Wholesaler

Salyna

July 12, 2018

Liteline Corporation has announced the promotion of Salyna Nguyen to Director of Marketing.

Salyna joined Liteline in 2017 as Channel Marketing Manager - C&I North America. In this short period of time, she has succesfully leveraged her experience to play a pivotal role in the growth of the company through aggressive marketing strategies and campaigns.

Prior to joining Liteline, Salyna spent close to a decade as Marketing Manager for Allied Technical Solutions. In her previous role, she managed B2B and B2C marketing operations, as well as worked closely with professionals in the construction industry. Salyna's progressive experience has furthered her background in business, sales, and marketing to not only succeed, but also manage and lead the charge towards record-setting revenue gains. Needless to say, she shows no signs of slowing down in her new role with Liteline.

As a team player and strong leader, she is the ideal choice to both lead and execute on Liteline's evolving marketing strategy. Salyna will direct Liteline's marketing team to better tell the organizations story, all while picking up new responsibilities that include consumer products, digital and product marketing.

 

 

Looking BackIn the 1930s to 1940s, CEDA’s Western Canada membership was very stable with old line independent companies like Horsman, Ashdowns, Brettell, Marshall Wells, Electrical Supplies Ltd., etc.

Small electrical distributors just were not acceptable for membership as they did not carry the main-line manufacturers’ goods, publish a wiring device catalogue, or employ four to five salesmen as CEDA requested.

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Laura Dempsey

Owen Hurst

Laura Dempsey has been working as an outside sales representative for E.B. Horsman & Son for over 15 years, and is a member of the BCEA U40 network of young professionals. She lives in Langley, BC and is proud of her position and work with E.B. Horsman, particularly as she is the second Dempsey generation to work for the company.

Laura’s mother Shelly has worked at E.B. Horsman for over 25 years, and instilled in Laura a determination to succeed. Laura followed in her mother’s footsteps after witnessing how much her mother enjoyed her work and the people she works with at E.B. Horsman.

Read more: Laura Dempsey

Laura Dempsey

Line Goyette

I've known John Sencich since CEW began publishing. He agreed from the outset to be part of the newsletter’s Editorial Board. His contribution was regular and sustained. Always present to answer my technical questions, and refer me to the right person for additional information as needed. Always available despite his role as senior leader of an influential company.

Over the past five years, many industry insiders have cited John Sencich when I asked them to name someone who had made a difference in their lives or had inspired them as a leader.

Read more: John Sencich

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