Canadian Electrical Wholesaler

EFC

Ocotber 31, 2017

The EFC Marketing Award recipients were announced at the 7th Annual Future Forum- The Evolution of Customers. Attendees gained insights on how sales & marketing are evolving to meet customer expectations. Topics included “Changes in Customer Buying & Selling Behaviours in the Electrical, Automation & Controls Industry” – Rick Denley, GrowthPoint; “How to Align Your Technology with Business to Deliver the Ultimate Customer Experience”- Alex Chepovetsky. Havas Worldwide Digital; “Meeting the Challenge: How Sales & Marketing Evolve to Meet Customer Expectations - Paul Allamby, Consultant.

Click here to view the EFC Marketing Award recipients in the “Click & Order” e-commerce, Event & Trade Show, Corporate Social Responsibility, Merchandising & Display, Integrated Marketing, Sustainability categories. In the upcoming editions of InfoElectro, the award winners will be profiled. Click here for event photos

As part a family company, I have heard my father talking about business ever since I was a little boy. Although it had always interested me, I had never thought I would end up working alongside my father and my uncle in the company my grandfather started a long time ago.

I had been working in sales ever since I was 16 years old in many different markets than the one I was about to enter, but I thought it would be relatively easy to handle. Very quickly I started noticing the challenges of being a 22-year-old sales rep for electrical products entering a world where most of the manufacturers’ agents had been in the business for a long time.

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Changing Scene

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Laura Dempsey

Owen Hurst

Laura Dempsey has been working as an outside sales representative for E.B. Horsman & Son for over 15 years, and is a member of the BCEA U40 network of young professionals. She lives in Langley, BC and is proud of her position and work with E.B. Horsman, particularly as she is the second Dempsey generation to work for the company.

Laura’s mother Shelly has worked at E.B. Horsman for over 25 years, and instilled in Laura a determination to succeed. Laura followed in her mother’s footsteps after witnessing how much her mother enjoyed her work and the people she works with at E.B. Horsman.

Read more: Laura Dempsey

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