Canadian Electrical Wholesaler

November 3, 2016

Electro-Federation Canada Announces 3rd Annual Marketing Award WinnersThirteen organizations were presented with Electro-Federation Canada (EFC)’s 2016 marketing awards at the organization’s “Future Forum” event held on November 2 in Brampton, Ontario. 

This is the third year for the awards program, which recognizes EFC member organizations demonstrating marketing excellence and innovation within the Canadian electrical manufacturing and distribution industry. The program is supported by EFC’s Marketing & Communications Committee. 

Winning submissions were selected by an independent panel of external judges with expertise in each area. EFC staff, members or award sponsors are not involved in the selection process. 

“In its third year, EFC members continue to embrace this awards program and showcase innovation in our industry,” said Jim Taggart, President & CEO. A list of winners by category appears below.

“Click & Order” e-commerce, sponsored by Datagility

• Manufacturer (over $50M) — Universal Lighting Technologies 

• Distributor (over $50M) — Gescan, a division of Sonepar Canada 

Integrated Marketing, sponsored by Kerrwil 

• Manufacturer (over $50M) — Eaton and Thomas & Betts Canada (2 recipients) 

• Distributor (over $50M) — Gescan, a division of Sonepar Canada 

Merchandising & Display, sponsored by Somerville

• Manufacturer (over $50M) — Universal Lighting Technologies 

• Manufacturer (under $50M) — Liteline 

Customer Event/Trade Show, sponsored by Electrical Business

• Manufacturer (over $50M) — Eaton 

• Manufacturer (under $50M) — Convectair 

• Distributor (over $50M) — Lumen, a division of Sonepar Canada 

Sustainability, sponsored by Product Care

• Southwire Canada 

Corporate Social Responsibility, sponsored by Electrical Line

• Manufacturer (over $50M) — Southwire Canada and Standard Products (2 recipients) 

To view information on each award recipient, visit

EFC will start accepting 2017 entries in February. Visit for information. 

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 Young Leaders: Taylor Gerrie

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Recently we launched an initiative with Electro-Federation Canada's Young Professionals Network to include profiles of up-and-coming leaders. We provided the list of questions below to Taylor Gerrie, Automation Account Specialist at Gerrie Electric Wholesale Ltd. in Burlington, Ontario. Here are Taylor’s responses.

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Susan Uthayakumar, President of Schneider Electric Canada: Driving Success

Susan UthayakumarBy Owen Hurst

First and foremost, sitting down with Susan Uthayakumar feels more like sitting down and conversing with a friend than conducting an interview with the Canadian president of one of the world’s largest electrical manufacturers. Of course, she exudes the confidence and knowledge her position demands, but equally identifiable are an open and engaging nature.

In a recent sit-down, we learned a little about Susan’s history and what drives her to succeed.

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