Canadian Electrical Wholesaler

Apr 29, 2020

Ron TellasBy Ron Tellas

As we adjust to new ways of living and working amid this global pandemic, an interesting question arises: How will these shifts impact us long term? Will the habits we’ve formed and the new technology we’ve relied on so much over the past few weeks become our new norm? Will COVID-19 serve as a change agent, transforming the way we use technology?

In many ways, recent technology advancements are doing more than changing how we work. They’re helping us adhere to social distancing and stay-at-home orders, keeping non-essential workers at home while those on the frontlines head out every day to help fight this battle. Without our progress toward faster speeds, more bandwidth and applications such as videoconferencing, many of us would be struggling much more than we are to get work done, keep in touch with family, and even keep food delivered to our front door — without having to leave our homes.

This pandemic is also an indicator of how reliant we are on connectivity (or the “fourth utility”). After spending a few months getting used to telemedicine, distance learning and remote work, it’s likely that demand for these types of services will go up as we move forward. People will continue to demand quality, 24/7 connections — even as we slowly return to “normal.”

We’ve pulled together a few examples of how technology usage is rapidly changing specific markets.

How enterprises are changing

In workplaces, telecommuting became more prevalent nearly overnight. Employees who were used to traveling to an office every day have begun to complete their work from home. Frequent travelers are learning to conduct business in new ways.

This sudden shift to remote work and no travel has increased data demands significantly. Instead of attending in-person meetings, for example, workers are relying on platforms like Zoom, Skype and GlobalMeet to communicate and collaborate. According to Bernstein Research, for example, Zoom has already seen more users in the first three months of 2020 than it did in all of 2019.

Because these systems are being used more often, the result is lower throughput. (If you’ve been on spotty conference or video calls lately, you know what we mean) Speeds have decreased and connections are sometimes interrupted because so many more users are demanding data transmission at the same time.

If reliance on these kinds of technology continues, changes will have to be made to IT infrastructure to reliably support large numbers of users while providing clear communication without dropped connections.

How healthcare is changing

To encourage social distancing and keep people safe, many healthcare organizations are encouraging patients to use telemedicine to communicate with clinicians when possible instead of coming in for appointments.

Online healthcare consultation requires infrastructure that can support the tools needed for success. Healthcare networks not only need to be able to support high speeds and more bandwidth as they dive into telemedicine, but also ensure secure connections.

How education is changing

Colleges, K-12 districts and even businesses that house applications within their own facilities (not in the cloud) are experiencing increased strain on networks and VPNs. 

Students and teachers have had to adapt quickly to learning and teaching online instead of communicating face to face in classrooms. Just as with enterprise usage, this shift to online communication and collaboration has boosted the use of videoconferencing platforms in education.

Once we move past COVID-19, online education may become core to schools’ plans for academic continuity in the future. To make this possible, changes will have to be made to IT infrastructure to reliably support large numbers of users while providing clear communication without dropped connections.

How infrastructure is changing

What do these changes mean in terms of the applications these markets use, and the infrastructure they rely on to make it all happen? There are a few emerging trends that could be fast-tracked as a result of COVID-19 as we look toward tomorrow:

• 5G and edge computing. For example, 5G and edge computing could be key to increasing speeds and keeping up with high data demands. Instead of relying on large, centralized data centres, for example, moving compute power to the edge and connecting it through 5G could boost throughput to support telemedicine, distance learning and telecommuting. Although every network is different, one thing will remain true for networks that support 5G: lots of fibre will be needed to support real-time data collection, unlimited bandwidth and higher capacity. The launch of 5G will bring enhanced capacity and lower latency straight to networks. Legacy copper-based infrastructures that have supported connectivity so well for so long may not be able to keep up with 5G bandwidth demands.

• Wi-Fi 6 may also gain faster momentum amid COVID-19, along with Wi-Fi 6E. (Wi-Fi 6E increases the bandwidth available to the full Wi-Fi 6 feature set, creating the next generation of wireless communications and networking found in the 6 GHz band.) Wi-Fi 6 not only improves upon current Wi-Fi features, but also supports higher data rates with peak Gigabit speeds, increased capacity with reduced latency, and high performance levels in dense environments. Trouble-free performance of a Wi-Fi 6 network can only be guaranteed by using a high-performance cabling infrastructure to support it. In the case of Wi-Fi 6, for example, Category 6A cabling is needed for many reasons. It supports data rates up to and including 10GBASE-T for data-intensive applications, is capable of dissipating heat, and has improved thermal performance to handle higher cable temperatures.

What other markets are being impacted by COVID-19? As we come across other ways our industry is shifting amid this pandemic, we’ll continue to keep you informed.

Ron Tellas is a subject matter expert in RF design and electromagnetic propagation. He represents Belden in the ISO WG3 committee, TIA TR42 Premises Cabling Standards, IEEE 802.3 Ethernet Working Group and is a committee member of NFPA 70 Code-Making Panel 3. Ron is the inventor of 16 US patents. He has a Bachelor of Science degree in Electrical Engineering from Purdue University, a Master of Science degree in Electrical Engineering from Illinois Institute of Technology, and a Master of Business Administration from Purdue University.

This article was first published online by Belden;

Swati Vora-PatelBy Swati Vora-Patel

The electrical market is at the helm of innovation — from robotics and automation products that support advanced manufacturing to smart technology in homes and businesses, our industry leads innovation and competitiveness in Canada.

With advanced electrical and automation products shaping how we work, live and play, our industry is continually at the forefront of designing technologies that meet the needs of Canadians today.



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David GordonBy David Gordon

Many talk about digitizing the channel and the emerging / present digitalization of the industry and then wonder why eCommerce as a percentage of distributor sales is not higher. One major reason is for many distributors their key customer is a contractor.

Much is being invested into the space. Everything from product content to website development / eCommerce platforms (and CMG is involved in some of this in supporting clients as well as involved with ETIM North America).


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Investment in Building Construction - March 2021Total investment in building construction increased 5.9% to $18.6 billion in March, led by the residential sector. On a constant dollar basis (2012=100), investment in building construction was up 5.2% to $14.3 billion in March.

Residential investment continues to set records

Residential construction investment increased for the eleventh consecutive month, up 7.6% to $14.0 billion in March.



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Michelle BraniganBy Michelle Branigan

A career seeker looking for a job. An HR manager looking to hire. Both are looking to fill a need quickly, effectively and as cost efficiently as possible. The career seeker needs to pay their rent or mortgage, and the HR manager knows the cost to the business of the wrong hire.

This is where the need for a well-written job description comes in. All too often job descriptions are outdated, listing requirements that are no longer valid, or failing to accurately portray a clear description of the role and employer expectations.

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Carolina GalloBy Line Goyette

Among the recipients of the 2021 Clean50 Awards announced last month is Carolina Gallo, Vice President Government and Institutional Relations Canada, for Hitachi ABB Power Grids Canada. CEW reached out to Gallo, about the experience. But first, a little about the Clean50 Awards.

These annual awards recognize Canadian leaders in sustainability for their contributions over the prior two years. 



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Changing Scene

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Liteline has announced the promotion of Evan Sadofsky to Regional Sales Manager for Eastern Canada, ...
Electric Mobility Canada (EMC) and Electro-Federation Canada (EFC) have announced a new ...
Frank Dunnigan, CEO of Techspan Industries Inc., is pleased to announce the appointment of Sean ...
Deschenes Group Inc. (DGI) proudly announces the acquisition of Marcel Baril Ltée (Marcel Baril) ...
Electro-Federation Canada (EFC) represents electrical and automation manufacturers, distributors ...
LEDVANCE LLC, the maker of SYLVANIA general lighting in the US and Canada, announced Charlie Harte ...
Electro-Federation Canada (EFC) once again held its Annual General Meeting virtually this year on ...
It is with great emotion that after 40 years of combined service and leadership of Ideal Supply, ...
Managing change requires a set of soft skills that enables you to harness a growth mindset and the ...
Liteline has announced they will be establishing a Western Canada Regional Office and Distribution ...


Wayne Long and Jim BenderIdeal Supply is proud to announce that as of January 1, 2021 they have appointed a new Sales Manager for both the Electrical and Industrial divisions.

Wayne Long (left) will serve as thier Electrical Division Sales Manager. Wayne spent 11 years with Ideal Supply in the early years of his career, and was with Benshaw Canada for 20 years in senior sales management roles in Canada and the USA before re-joining Ideal in 2017, as thier Industrial Division Sales Manager. Long is a seasoned executive and has a proven track record of building strong relationships with customers and suppliers, and as a coach to sales teams to grow businesses.


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OmnicableOmni Cable located in Brampton, ON, is proud to announce it received IMARK’s 2020 Order of the Golden Maple Leaf Award in its first year eligible for the award.

The Order of the Golden Maple Leaf Award is an annual award that is presented to all IMARK suppliers who meet the set requirements, including supporting members and participating in IMARK Canada’s marketing programs.




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POW-R-Line CS Switchboards by EatonThe Solution to Your Switchboard Needs Now and for the Future.

Introducing Eaton’s Pow-R-Line CS switchboard, the most compact, expandable, service entrance and distribution solution in Canada. This versatile design allows for top or bottom service entrance cables, and expansion sections to the main structure to suit any design requirement.

Eaton’s Pow-R-Line CS switchboard provides a space-saving design advantage with a smaller footprint than any comparable switchboard in the market.


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LitelineLiteline has announced they will be establishing a Western Canada Regional Office and Distribution Center. Currently under construction in Langley, British Columbia, the new facility will service British Columbia to Saskatchewan in Canada, as well as the Pacific Northwest and California in the United States.

"As we lightly refer to the facility as “BC/DC”, the new operation will relieve some load for our 160,000 sq ft HQ in Richmond Hill, Ontario, and our other distribution points in Montreal, QC, and Dallas, TX," said the company via press release. 



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Eaton AR AppAdd or remove switchboard structures according to your construction needs, such as the main incoming with or without Canadian metering requirements, distribution loads, and submain sections. Verify your assembly footprint with thermal magnetic devices such as breakers and fusible switches (with or without meter sockets). Check for clearances and cable landing locations.

No need to guess what configuration will best suit your needs or wonder how the Pow-R-Line CS switchboard will fit in your location.



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Peers & Profiles

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“The ongoing integration of Rexel Utility into our Canadian business platforms has underscored our ...
Marcos Simard was recently appointed Managing Director of WESCO and Anixter EES Montréal ...
As of February 2021, Martin Stephenson is the new President and CEO of Signify Canada. Given that ...
This past December Jennifer Green was honoured with Canada’s Most Powerful Women Top 100 Award for ...
Rob Dewar is President of AD Canada as of this past January, when AD announced it had made the ...
Electrimat is an independent Quebec-owned company that has specialized for 40 years in the ...
In July, Eaton announced that Vice President, Channel – Electrical Sector, Matt Cleary would be ...
Mission Technical Solutions is a recently established sales agency founded by industry veteran ...
Omid Nadi, Trade Marketing Manager with Ledvance, is a Ryerson University grad coming out of their ...


Marcos SimardBy Line Goyette

Marcos Simard was recently appointed Managing Director of WESCO and Anixter EES Montréal (Electrical & Electronic Solutions). This young manager, a graduate of the University of Quebec in Trois-Rivières with a degree in business administration and holder of a post-graduate degree from Laval University in Information Technology Management, does not seem destined for a career without unexpected shifts.

Marcos has been with WESCO since 2015. We remember that in 2020, WESCO proposed a merger with Anixter...

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Jeffrey MoyleBy Line Goyette

“The ongoing integration of Rexel Utility into our Canadian business platforms has underscored our responsibility as an organization to find creative solutions for today’s challenges, as well as to prepare for tomorrow’s opportunities.”

This quote from Jeffrey caught my attention. Vice President, Supplier & Digital Strategy at Rexel Canada Electrical Inc., Jeffrey has extensive experience in the industry and is a graduate of the University of Western Ontario with a Master’s in Business Administration, focusing on internarial leadership.

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