Canadian Electrical Wholesaler

August 7, 2019

Rick McCartenBy Rick McCarten

I think it was Bill Gates who said the Internet will not have an effect on society short term, but will have a profound effect on us long term.

Long term versus short term fascinates me. Making the call for one over the other can determine the success (or failure) of companies today.

Using Bill Gates’ long-term Internet effect example, means that business decisions about the Internet will not necessarily show short-term gain, but will show “profound” gain in the long term.

Here is another example: the tale of two cities. Back in the 1960s, two cities that were equal in size, were fighting for dominance in the southern U.S.: Atlanta and Birmingham. The councils of each city chose different paths. Birmingham chose to  take on an issue that in the short term made their constituents happy and locked in seats for council members.

On the other hand, Atlanta chose a different path. They wanted to extend their railway transit system and become a southern hub for airplanes, as they saw the future was in flights. This long-term planning resulted in Atlanta securing twice the population as their former competitor. Institutions also flocked to Atlanta, including Emory University and the U.S. Center for Disease Control, choosing to locate there because of the terminal. Atlanta’s long-term plan brought people, education, advanced learning and high-paying jobs to the city.

Sometimes it can work the other way. Twenty-five years ago, a company in our industry hired a new president. His vision was the Internet, and he wanted to be the first company to have a vast product line online. To get there fast, he had to do two things. First, he recognized the need to sacrifice the present for the future. Second, he needed to cover enough product depth to keep customers on his company’s website. He ended up disrupting his cash flow (current customers) and spent the money he no longer had coming in. This long-term plan did not pan out — it just got too far ahead of the curve.

So, what this means is we can’t simply consider long term over short term. It is much more complicated than that.

Food offers a good example because it is like money. Something comes along like chocolate cake: lots of calories and it gets in the way of your long-term strategy. Just like the opportunity to make easy money that may not be in line with your business strategy. It is hard to turn down easy money, especially if vying for the work with your competitor. But the easy money could be a dead end, no long-term growth.

Many generals in history have fallen pray to “too much cake.” Hannibal defeated Rome on the Italian peninsula only to find he had nowhere to go after that. Napoleon easily defeated Russia only to be defeated by the cold and hunger on the way back home. America took Iraq in record time, only to find they really had no long-term plan and 15 years later are still there trying to get out.

Like Atlanta, we all need a vision of an airport.

Rick McCarten is VP, Operations, Electro-Federation Canada.



David GordonBy David Gordon

We’ve gone from looking at the coronavirus from afar to being in the middle of the coronavirus storm. It’s obviously changed the business and outlook for the year. While tragic, and disruptive, the phrase “this to shall pass” should be kept in mind.

Some thoughts regarding doing business in the coronavirus era:

1. Take care of your people.  If they are concerned about family, they are less focused on business. 


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Wholesale Sales - JanuaryWholesale sales increased for a second consecutive month, up 1.8% to $65.2 billion in January. While all subsectors reported higher sales, gains were concentrated in the motor vehicle and motor vehicle parts and accessories and the miscellaneous subsectors.

In volume terms, sales grew 1.7%.

Motor vehicle and agricultural supplies industries drive higher sales in January 

Sales in the motor vehicle and motor vehicle parts subsector grew 3.0% to $11.3 billion in January. 

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Dawn WerryBy Dawn Werry

It’s no surprise that the coronavirus is impacting manufacturing, with production site shutdowns and travel and meeting restrictions. In fact, last month, IHS Markit estimated that manufacturing was the third most impacted industry, behind wholesale and services.

This has hit manufacturers in various ways. Some companies, even those whose primary products or components are manufactured in the hardest hit regions, have seen little or no impact on their ability to meet customer demand. 

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Changing Scene

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OmniCable has partnered with Panduit as the exclusive redistributor for all its standard electrical ...
IMARK Canada is pleased to announce that the following two companies are members of the ...
Submit your nomination for the EFC 2020 Trailblazer Award and EFC 2020 Industry ...
Hammond Power Solutions Inc. announced its financial results for the Fourth Quarter of 2019. ...
Electricity Human Resources Canada (EHRC) celebrated innovation and leadership in human resources ...
On January 31,2020, the new IDEA Connector will go live to over 6500 distributor locations with ...
Arlington Industries has announced the recipients of their rep sales awards for 2019.   ...
EDGE Global Supply, through its subsidiary Technology BSA, completed the acquisition of RK ...
AD is reporting total 2019 member sales across its 12 divisions were $46.3 billion, an increase of ...
WESCO International announces its results for the fourth quarter and full year 2019.   ...

LedvanceLEDVANCE has announced the closure of their Eastern Distribution centre located in Bethlehem, Pennsylvania and move its operations to their Versailles, Kentucky facility. Matt McCarron, Vice President of US and Canada Salesreleased the following statement:

In order to better serve our customers, LEDVANCE continuously looks at maximizing our business processes. As part of that effort, we have recently reviewed our supply chain in order to find synergies that will better service our customers.  Working with industry leading experts and distribution network is in the best interest of our customers, and our ability to maintain or improve our service levels.

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SouthwireOn March 23, 1950 Southwire was founded by Roy Richards Sr. Our organization, which would revolutionize the industry, started making wire and cable with just 12 employees and three machines.

Today, we celebrate 70 years of successful business, quality and service. From our humble beginnings, we have grown from 12 to approximately 7,500 employees and a footprint that has maintained its roots but grown into an internationally recognized organization with employees located in more than 40 cities in the United States and seven countries around the world.



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Peers & Profiles

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Sean Bernard is the Intelligent Controls Manager, Canada for Ideal Industries. Sean resides in ...
Christina Huang is a Senior Contracts Manager for Schneider Electric. She has a varied, technical ...
Jenny Ng is a Business Development Manager for the Power Solutions Division of Schneider Electric. ...
With over 60-years of experience in the lighting industry, CBC Lighting has established itself as a ...


Omid NadiOmid Nadi, Trade Marketing Manager with Ledvance, is a Ryerson University grad coming out of their Marketing management program.

“During my education I had a big interest in innovation, disruption, and data analytics,” he noted, which has influenced his career direction.

While he was in school, he spent four years in appliance sales, “that really gave me a foundation and an understanding of sales and communication.”

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