Canadian Electrical Wholesaler


Dec 17, 2018

Brandon SomchanhBy Brandon Somchanh

I can still remember August 5, 2014 like it was yesterday. This date marks my first day as a full-time employee in the electrical distribution industry, and even though I didn’t know at the time, it would mark the first day of my growing professional career.

I graduated high school earlier that year in hopes of becoming an electrical apprentice that summer. After making many calls, sending multiple emails and leaving dozens of voicemails to electrical contractors in the area, I could not find an electrical contractor who would take me on as an apprentice.

Determined to get a job as an electrical apprentice, I decided to apply tor an electrical distributor in the area. One question in the interview process really stands out to me now. The district manager asked me, “You were an electrical apprentice before, how do we know you won’t leave us in a few months to become an apprentice?” at the time I answered “It’s not so much that I want to become an electrician, I am interested in the electrical industry as a whole.” During the interview I had answered the question knowing that my response was what he wanted to hear but was not completely honest. Looking back now, it’s completely accurate.

It has now been four years since my first day in the industry and I have gained an abundance of knowledge and information, met thousands of people, and learned how to be a professional. Earlier this year I took the biggest leap of my professional career to expand on the knowledge I have gained thus far, to connect with even more people than I ever have, and to put my professionalism to work. I took on the role of account manager with a large, reputable and rapidly growing electrical distributor, City Electric Supply.

Taking this on is one of the best things that has happened to me. I’ve had to grow as a person and learn how to step out of my comfort zone in order to get in front of the right people and prove to them that building a professional relationship with myself and City Electric Supply can only be beneficial to their business and product. To be beneficial to our customers, I recognize we have to be professional, accurate, on time and most importantly customer oriented. 

If you have been in this industry you know that it is almost impossible to be accurate and on time in every instance, but we can always be customer oriented. When a problem arises, there is always a solution; when you feel you have exhausted all potential solutions is when you must go outside the box and really find a solution. Once you find it, you really feel the sense of accomplishment and contribution your team and organization. I love this feeling and whenever I get a chance to prove to my customers that I am willing to step outside the box, I jump on the opportunity.

What if during the summer of 2014 one of the contractors had called me back to take me on as an apprentice? Would I have gained the abundance on knowledge I gained through the supply industry? Would I be so interested in the future of automation, lighting and technology? Would I have connected with the thousands of people I have connected with? Would I consider myself professional? Would I ever have to step out of my comfort zone that has helped grow as a person outside of work? But most importantly, would I have the same passion, energy and sense of accomplishment I currently have every morning when I drive to work and every night when I drive back home. There is only one way to find out and that won’t happen until I achieve all the goals I have set in place for myself in my career.

Brandon Somchanh is Sales Representative (Account Manager) for City Electric Supply; This email address is being protected from spambots. You need JavaScript enabled to view it.; 905-955-0748.



David GordonBy David Gordon

We’ve gone from looking at the coronavirus from afar to being in the middle of the coronavirus storm. It’s obviously changed the business and outlook for the year. While tragic, and disruptive, the phrase “this to shall pass” should be kept in mind.

Some thoughts regarding doing business in the coronavirus era:

1. Take care of your people.  If they are concerned about family, they are less focused on business. 


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Wholesale Sales - JanuaryWholesale sales increased for a second consecutive month, up 1.8% to $65.2 billion in January. While all subsectors reported higher sales, gains were concentrated in the motor vehicle and motor vehicle parts and accessories and the miscellaneous subsectors.

In volume terms, sales grew 1.7%.

Motor vehicle and agricultural supplies industries drive higher sales in January 

Sales in the motor vehicle and motor vehicle parts subsector grew 3.0% to $11.3 billion in January. 

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Dawn WerryBy Dawn Werry

It’s no surprise that the coronavirus is impacting manufacturing, with production site shutdowns and travel and meeting restrictions. In fact, last month, IHS Markit estimated that manufacturing was the third most impacted industry, behind wholesale and services.

This has hit manufacturers in various ways. Some companies, even those whose primary products or components are manufactured in the hardest hit regions, have seen little or no impact on their ability to meet customer demand. 

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Changing Scene

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IMARK Canada is pleased to announce that the following two companies are members of the ...
Submit your nomination for the EFC 2020 Trailblazer Award and EFC 2020 Industry ...
Hammond Power Solutions Inc. announced its financial results for the Fourth Quarter of 2019. ...
Electricity Human Resources Canada (EHRC) celebrated innovation and leadership in human resources ...
On January 31,2020, the new IDEA Connector will go live to over 6500 distributor locations with ...
Arlington Industries has announced the recipients of their rep sales awards for 2019.   ...
EDGE Global Supply, through its subsidiary Technology BSA, completed the acquisition of RK ...
AD is reporting total 2019 member sales across its 12 divisions were $46.3 billion, an increase of ...
WESCO International announces its results for the fourth quarter and full year 2019.   ...

LedvanceLEDVANCE has announced the closure of their Eastern Distribution centre located in Bethlehem, Pennsylvania and move its operations to their Versailles, Kentucky facility. Matt McCarron, Vice President of US and Canada Salesreleased the following statement:

In order to better serve our customers, LEDVANCE continuously looks at maximizing our business processes. As part of that effort, we have recently reviewed our supply chain in order to find synergies that will better service our customers.  Working with industry leading experts and distribution network is in the best interest of our customers, and our ability to maintain or improve our service levels.

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SouthwireOn March 23, 1950 Southwire was founded by Roy Richards Sr. Our organization, which would revolutionize the industry, started making wire and cable with just 12 employees and three machines.

Today, we celebrate 70 years of successful business, quality and service. From our humble beginnings, we have grown from 12 to approximately 7,500 employees and a footprint that has maintained its roots but grown into an internationally recognized organization with employees located in more than 40 cities in the United States and seven countries around the world.



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Peers & Profiles

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Sean Bernard is the Intelligent Controls Manager, Canada for Ideal Industries. Sean resides in ...
Christina Huang is a Senior Contracts Manager for Schneider Electric. She has a varied, technical ...
Jenny Ng is a Business Development Manager for the Power Solutions Division of Schneider Electric. ...
With over 60-years of experience in the lighting industry, CBC Lighting has established itself as a ...


Omid NadiOmid Nadi, Trade Marketing Manager with Ledvance, is a Ryerson University grad coming out of their Marketing management program.

“During my education I had a big interest in innovation, disruption, and data analytics,” he noted, which has influenced his career direction.

While he was in school, he spent four years in appliance sales, “that really gave me a foundation and an understanding of sales and communication.”

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Looking Back

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