Canadian Electrical Wholesaler

August 1, 2016 

Honorary Life Membership — 1979To recognize outstanding service and commitment in the field of electrical distribution, Honorary Life memberships were created. This type of honorary membership was to be conferred on “those persons who have made an outstanding contribution to the electrical distribution industry and the association through active, meaningful participation in the affairs of the association: who are no longer active on a day-to-day basis within the industry.”

The first Honorary Life Membership recipients were Harry Horsman, Walter Jamieson, Don Hughes, and Bill LeGallais.

The Long Range Planning Committee filed an interesting report about what CEDA members thought about their association. This report was the result of a survey that was sent to 110 voting representatives, of which more than 50% answered. The highlights of the report included:

  • 63% felt there would be a greater need for associations in the future
  • 42% rated CEDA as providing excellent or good services to members, while 58% said it was fair to poor
  • 51% felt CEDA should be doing more in the field of government relations
  • 46% felt the membership dues were too high, while 52% thought they were just right

The committee ended their report with recommendations on the dues structure, developing activity, and improving the exchange of statistics. After lengthy discussion, the Board of Directors accepted all the recommendations of the Long Range Planning Committee, and passed the motions accordingly.

The matter of the titles of the association’s officers was back in the spotlight. At the September Board meeting, the Directors on a split vote agreed to change the title of the Chief Elected Office (President) to Chairman of the Board, and that of the Executive Director to President. However, the Board was not finished with the subject: at the November Board meeting President Jim Redmond stated that he felt the matter should be re-examined because, “although unanimous approval was not required ,the matter should be rediscussed to avoid any confusion as to the purpose of the proposed changes.” The reasons for the changes as then outlined were:

  • the proposed titles more accurately reflect the duties of the persons involved
  • the title of “President” is more useful to the senior staff person dealing with outside groups
  • Chairman of the Board was the title being used by an increasing number of trade associations

With the reasons for the changes clarified, the Board voted unanimously in favour of the changes. (The discussion became somewhat academic when the Executive Director resigned and the change was not implemented until 1981.)

Photo courtesy of jarmoluk at Pixabay.

 

 

 

OlsonBy Katrina Olson

A recent CEW article by David Gordon caught my eye. The headline was, Are Your Sales and Marketing Teams Inhibiting Growth?

As a marketing consultant, writer, and trainer, I recognized the challenges and barriers that David was writing about. We agree on many issues (and their causes) facing electrical distributors and marketers. But I also hear from marketing people all the time that the C-Suite is hindering their efforts which, in turn, hinders the company’s growth.  

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2018 Electrical North American MeetingOn October 29-31, 2018, the AD Electrical North American Meeting drew over 1,000 attendees. This event attracted 151 first time attendees and representatives from over 362 companies in the United States, Canada and Mexico.

Attendees benefited from a variety of agenda topics, including: Network Meetings, Emerging Leaders Session, and Country-specific Business Meetings. New to this year’s agenda was a SPA Optimization Workshop led by industry veteran Mo Barsema. In addition, members and suppliers also attended a panel discussion on managing and measuring your digital success.

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Changing Scene

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  BRITECH Corp is a Canadian market provider of fully integrated heat tracing cables and ...
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Recognized for her career as a business leader and innovator, passionate about people, technology ...

 

 EFC Announces 2018 Marketing Awards Winners

2018 Marketing Awards WinnersElectro-Federation Canada (EFC)’s Marketing Awards program recognizes member organizations that demonstrate marketing excellence and innovation within the Canadian electrical manufacturing and distribution industry. Winners of this year’s awards were recognized at EFC’s 8th Annual Future Forum, held earlier this month. (Shown in photo: EFC President and CEO Carole McGlogan with representatives from Bartle & Gibson, winners of the Integrated Marketing Award — distributor under $50 million.)Electro-Federation Canada (EFC)’s Marketing Awards program recognizes member organizations that demonstrate marketing excellence...

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Peers & Profiles

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On a regular basis, our publications profile members of our industry through their responses to a ...
First and foremost, sitting down with Susan Uthayakumar feels more like sitting down and conversing ...
Sales of electrical supplies from full-line electrical distributors capture the geographic ...
Laura Dempsey has been working as an outside sales representative for E.B. Horsman & Son for ...
Michael Gentile, President and CEO of Philips Lighting Canada, has had a long and distinguished ...

 

 Young Leaders: Taylor Gerrie

Taylor GerrieOn a regular basis, our publications profile members of our industry through their responses to a Q&A. It’s a way of recognizing industry movers and shakers, and helping our readers get to know them better. 

Recently we launched an initiative with Electro-Federation Canada's Young Professionals Network to include profiles of up-and-coming leaders. We provided the list of questions below to Taylor Gerrie, Automation Account Specialist at Gerrie Electric Wholesale Ltd. in Burlington, Ontario. Here are Taylor’s responses.

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Susan Uthayakumar, President of Schneider Electric Canada: Driving Success

Susan UthayakumarBy Owen Hurst

First and foremost, sitting down with Susan Uthayakumar feels more like sitting down and conversing with a friend than conducting an interview with the Canadian president of one of the world’s largest electrical manufacturers. Of course, she exudes the confidence and knowledge her position demands, but equally identifiable are an open and engaging nature.

In a recent sit-down, we learned a little about Susan’s history and what drives her to succeed.

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Looking Back

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The best memory I keep from CEDA is the way that they accepted me when I came into the business. ...
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Looking BackThe best memory I keep from CEDA is the way that they accepted me when I came into the business. The welcome they gave to me, all of them men. (In those days there were not many women in business.) This welcome I will always remember. CEDA has played a very important role in my success.

One year our conference was in Hamilton, Ontario. Mr. Caouillette, our speaker, got lost and instead of going to Hamilton went to Toronto. I think that that was the longest cocktail hour that CEDA ever had… waiting for him to arrive. Certainly that night the head table and everyone were in good spirits.

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Looking BackLooking BackIn the 1930s to 1940s, CEDA’s Western Canada membership was very stable with old line independent companies like Horsman, Ashdowns, Brettell, Marshall Wells, Electrical Supplies Ltd., etc.

Small electrical distributors just were not acceptable for membership as they did not carry the main-line manufacturers’ goods, publish a wiring device catalogue, or employ four to five salesmen as CEDA requested.

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